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| Conceptualizing Nirmal Gujarat |
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| The State of Gujarat has a very distinctive methodology for bringing focus on burning issues. Every year is celebrated in the State as a theme year. This is the initiative of the Honorable Chief Minister of Gujarat Shri Narendra Modi. The success of the “theme year” celebrations lies in the tremendous detailing of every aspect of the execution, i.e., from planning the strategy, to implementation, role defining, to regular tracking and monitoring by the concerned department/s and reporting up to the highest levels. |
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| Recognizing the urgent need to address the issues related to cleanliness and sustainability aspects of environment, the state government declared “Clean Gujarat” or “Nirmal Gujarat” (in local parlance) as the theme for the year – 2007-2008. And, to show how serious the Government was in ensuring success in the area, a SPV (Special Purpose Vehicle) was created with the sole purpose of strategizing, facilitating the implementation of the strategies for cleaning and close monitoring of the performance. This SPV is in Mission made and is called the “Nirmal Gujarat Mission (NGM). |
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