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Agriculture and Co-operation Education Department Finance Department Food & Civil Supply Forest & Environment GPCB General Administration Health & Family Welfares Home Department Industries & Mine Information Department Irrigation Department Labor & Employment Legal Department Legislative & Parliamentary Affairs Panchayat & Rural Ports & Transport Revenue Department Road & Buildings Department Science & Technology Social Justice & Empowerment Sports Youth & Culture Activities Tribal Development Department Urban Development & Housing Water Supply Department Women & Child Development Ports & Transport Clean water Master planning of the existing ports for proper land use and Environment Management Plan addressing overall air, water, land and solid waste management by 2012. To have a permanent system of cleaning all bus stations, control points and buses (interiors and exteriors) by 2012. Clean water Oil Spill Contingency Plan to combat local oil spill in port limits (5 ports) by 2012. Clean air Mechanization of dusty cargo handling system in two of the ports by 2012. To develop greenbelts in and around the ports with more than 12800 trees, to act as screen belt and to enhance aesthetic value to coastal ecosystem by 2012. Major activities undertaken for IEC plans Cleaning of 52 Bus Depots of GSRTC, twice a day. Cleaning 84% buses from outside, on daily basis. Cleaning of 90% buses from inside, on daily basis. Cleaning at ports by Maritime Board. Activity for IEC Awareness about cleanliness effort at GSRTC bus depots and in buses. Dust separation system at port. Objective Spread awareness about cleanliness efforts by GSRTC at bus depots and in buses. Awareness generation about drinking water facility, solid waste management, toilets etc. at bus depots. Target group Citizen Staff at GSRTC Messages Availability of Drinking water (R.O.) facility at bus depots for GSRTC customers. Availability of clean toilets at bus depots. Availability of clean buses and clean bus depots. Waiting room, seating arrangement and other facility for customers of GSRTC Media mix S. No. Target Group Medium Material Messages 1 Mass (Men/Women/ especially bus commuters ) Print Newspaper article/advertisement Feature services Magazine • Availability of clean buses at GSRTC • Availability of Drinking water (R.O.) at bus depots for GSRTC customers. • Availability of clean toilets at bus depots. • Availability of Waiting room, seating arrangement and other facility for customers of GSRTC.     Audio - visual Radio Jingles Radio Programs Talk shows TV Programmes TV Advertisement TV shows TV Quiz Website advertisement Web blog     Folk media Evening street plays Bhavai Dayro Doha Ramlila Mela Camps     Outdoors Standees Flexes Vinyl     One-one activities at area, village, district, city level Quiz Competition Conference Workshops Rally     Campaigns Use Toilet Campaign Solid Waste Management Campaign No to Plastic Campaign Not to Litter Campaign Cleanliness drive 2 Specific Target groups       Bus commuters Print Hoardings Neon signs Bus panels at back and side Bus stations Back side of tickets Bus interior walls Wall painting at bus stand Bus stand panels • Availability of clean buses at GSRTC • Availability of Drinking water (R.O.) at bus depots for GSRTC customers. • Availability of clean toilets at bus depots. • Availability of Waiting room, seating arrangement and other facility for customers of GSRTC. Shop owners and their customers Print Hoardings Neon Flexes Wall painting at malls   Folk Performances by folk group at mall Pedestrians and vehicle drivers/  People at railway and bus stands Print Hoarding on the cross roads Hoarding and messages on the signal lights Hoardings on the policy booth     People at theater Print Movie ticket back side Flexes Walls of theater Hoarding Snacks corner   Audio-visual Quickies Cinema slides Cinema advertisement   Other Competitions Quiz

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